Colonial Penn vs Gerber Life: Which Is Right for You?

colonial penn vs gerber life

Written By Doug Mitchell

Doug Mitchell, CLU holds a BA degree in Finance from Auburn University as well as having obtained a Chartered Life Underwriter (CLU) designation from The American College in Bryn Mahr, PA.  Doug has spent close to 30 years in the insurance and financial planning industry and has held licenses to sell securities, long-term care insurance, health.  Doug is also a financial blogger addressing the topics of life insurance, annuities and retirement income planning.

Holly Mitchell

Holly Mitchell’s background in life insurance insurance goes back to 1985 when she worked for her father who was a New York Life agent. Holly has a marketing degree from Auburn University and has had a life insurance license since 2008. In addition to advising life insurance for customers all around the country, Holly is our website fact checker.

Rob Pinner

Rob Pinner is the founder and CEO of Pinner Financial Services servicing all 50 states. Rob started his insurance career in 2002.

Louis LaBash

Results-driven and innovative life insurance professional with 30 plus years of life insurance industry sales and marketing experience. Recognized as a pioneer in the field, leveraging phone and internet channels to exceed personal sales of over $100 million during the first decade of the 21st century. Creator of a highly effective intuitive IUL life insurance sales software that facilitated the sale of millions of dollars of indexed universal policies by numerous life insurance agents. Proven track record as a Managing General Agent (MGA), Life Agent, IUL Life Insurance Sales Software developer, and leading-edge creator of insurance marketing tools, educational content, and delivery systems.

Colonial Penn is best for seniors aged 50-85 who need guaranteed acceptance coverage without health questions. Gerber Life works better for families wanting child coverage through the Grow-Up Plan, or seniors seeking slightly higher death benefits. Both offer no-exam policies, but Gerber typically provides more coverage per dollar.

Choosing between Colonial Penn and Gerber Life comes down to who you’re trying to protect. Colonial Penn focuses almost entirely on seniors looking for final expense coverage with their famous $9.95 plan. Gerber Life takes a broader approach, offering policies for children, families, and seniors.

Both companies provide guaranteed acceptance options that don’t require medical exams. The real differences show up in pricing, coverage amounts, and who each company serves best. This comparison breaks down what each insurer offers so you can make the right choice for your situation.

Quick Comparison: Colonial Penn vs Gerber Life

Feature Colonial Penn Gerber Life
Best For Seniors needing basic final expense coverage Families and seniors wanting flexible options
Age Range 50-85 14 days – 80 years (varies by product)
Medical Exam None required None required
Health Questions None None (guaranteed issue)
Max Coverage Up to $50,000 Up to $25,000 (guaranteed issue)
Waiting Period 2 years (returns premiums + 7% interest) 2 years (returns premiums + 10% interest)
Pricing Structure $9.95 per unit (coverage varies by age) Traditional premium structure
Child Coverage Not available Grow-Up Plan (ages 14 days – 14 years)

Colonial Penn Overview

Colonial Penn has served seniors for over 60 years. The company built its reputation on guaranteed acceptance policies that don’t ask health questions or require medical exams. If you’re between 50 and 85, you qualify regardless of your health history.

The company’s signature product is the $9.95 plan. Each “unit” costs $9.95 per month, but the actual coverage amount depends on your age, gender, and state. A 55-year-old might get $1,500 or more per unit. A 75-year-old might only get $500-700 per unit. You’ll need multiple units to reach meaningful coverage levels.

Colonial Penn only offers whole life insurance. There are no term policies, no riders, and no add-on options. This simplicity appeals to people who want straightforward coverage without complicated decisions.

The Waiting Period: Like all guaranteed acceptance policies, Colonial Penn has a two-year graded benefit period. If you pass away from natural causes during the first two years, your beneficiaries receive all premiums paid plus 7% compound interest, not the full death benefit. Accidental death is covered from day one.

Gerber Life Overview

Gerber Life has been selling insurance since 1967. While the Gerber name is famous for baby food, the insurance division operates separately and has built a strong reputation for family-focused coverage.

The Grow-Up Plan is Gerber’s most popular product. Parents and grandparents can purchase whole life coverage for children between 14 days and 14 years old. The coverage automatically doubles when the child turns 18 at no extra cost. Rates stay locked in for life.

For adults, Gerber offers term life insurance with higher coverage limits than their guaranteed issue products. They also have whole life and guaranteed issue policies for seniors aged 50-80. This variety gives families more options under one company.

The Waiting Period: Gerber’s guaranteed acceptance policy also has a two-year waiting period. The difference is Gerber returns premiums plus 10% interest if death occurs from natural causes during this period. That’s slightly better than Colonial Penn’s 7% return.

Pricing Comparison

Colonial Penn’s unit-based pricing sounds affordable at $9.95 per month. The catch is that each unit provides less coverage as you get older. Here’s how it works in practice:

A 60-year-old man wanting $10,000 in coverage might need 8-10 units, costing $80-100 per month. A 75-year-old needing the same $10,000 could require 15+ units, pushing costs well over $150 monthly.

Gerber Life uses traditional pricing that’s generally more competitive. Industry comparisons show Colonial Penn often costs 30-50% more than Gerber for similar guaranteed acceptance coverage. The exact difference depends on your age and coverage amount.

Both companies lock in your rate for life once you purchase. Your premium won’t increase as you age or if your health changes.

Who Should Choose Colonial Penn?

Colonial Penn makes sense if you’re between 50 and 85, have serious health conditions, and just want simple coverage without decisions. The application takes minutes, approval is guaranteed, and the $9.95 unit system is easy to understand.

This isn’t the right choice if you’re looking for larger coverage amounts, want policy riders, or are in reasonably good health. People who can answer basic health questions often qualify for better rates elsewhere.

Who Should Choose Gerber Life?

Gerber Life works well for families wanting to insure children through the Grow-Up Plan. It’s also a solid option for seniors who want guaranteed acceptance with slightly better waiting period terms (10% vs 7% interest return).

Adults in decent health should consider Gerber’s term or simplified issue products first. You might qualify for more coverage at lower rates before needing guaranteed acceptance.

The Verdict

For most seniors comparing these two options, Gerber Life offers better value. You’ll typically get more coverage for your premium dollar, and the 10% interest return during the waiting period beats Colonial Penn’s 7%.

Colonial Penn’s strength is brand recognition and simplicity. If you’ve seen the TV commercials and just want to call and get covered quickly, it works. Just understand you’re paying a premium for that convenience.

The best approach is comparing quotes from both companies based on your specific age and coverage needs. Small differences in monthly premium add up to thousands over the life of a policy. The National Association of Insurance Commissioners provides consumer resources if you want to research complaint data for either company.

FAQs

What’s the biggest difference between Colonial Penn and Gerber Life?
 

Colonial Penn focuses exclusively on seniors with one guaranteed acceptance product. Gerber Life offers multiple policy types for children, families, and seniors, giving you more flexibility based on your needs.

Does Gerber Life offer guaranteed acceptance for seniors?
 

Yes. Gerber Life’s guaranteed issue policy covers adults aged 50-80 with no medical exam and no health questions, similar to Colonial Penn’s offering.

Which company offers better coverage for children?
 

Gerber Life is the clear winner for child coverage. Their Grow-Up Plan provides whole life insurance for children ages 14 days to 14 years, with coverage that doubles automatically at age 18.

Is Colonial Penn or Gerber Life more affordable?
 

Gerber Life is generally more affordable for comparable guaranteed acceptance coverage. Colonial Penn’s $9.95 unit pricing often results in higher total costs, especially for older applicants needing meaningful coverage amounts.

Do both companies have waiting periods?
 

Yes. Both have two-year graded benefit periods for guaranteed acceptance policies. Colonial Penn returns premiums plus 7% interest if you pass during this time. Gerber returns premiums plus 10% interest, making it slightly better.

Key Takeaways

  • Colonial Penn serves seniors aged 50-85 with guaranteed acceptance whole life insurance using a $9.95 per unit pricing structure
  • Gerber Life offers broader options including child coverage, term life, and guaranteed acceptance for ages 50-80
  • Gerber typically provides more coverage per dollar and returns 10% interest during the waiting period versus Colonial Penn’s 7%
  • Neither company requires medical exams or health questions for guaranteed acceptance policies
  • Both have two-year waiting periods before full death benefits apply for natural causes
  • Compare quotes from both companies based on your specific age and coverage needs before deciding

Ready to compare your options? Get a free quote to see how much coverage you can get at your age.

author avatar
Doug Mitchell, CLU